

Strava Rivals, Real Friends, and Why Cape Town’s Cycling Scene Is Quietly World-Class
About this episode
Join David Jenkins and Orphan Street Clothing Shop founder Matt Kieser for a wide-ranging conversation about what it actually takes to build a third space in a sport that already has plenty of bike shops. They go deep on the OSCS story — from its Orphan Street origins through the move to Sea Point — the cycling community that grew up around it, Thursday rides and Cape Town Cycle Tour traditions, the global Pas Normal Studios partner summits in Barcelona, Mallorca, and Copenhagen, and why people will save up for three months to buy a single jersey and wear it every ride of the week.They also get into the beautiful collision happening in Cape Town right now: Strava rivals who have been chasing each other's segments for fifteen years, finally sitting down at the same coffee table and shaking hands for the first time.Who is Matt Kieser?Founder of Orphan Street Clothing Shop (OSCS), Sea Point, Cape Town — South Africa's home for Pas Normal Studios cycling apparel and one of the city's most beloved community cycling hubs.What is Pas Normal Studios?A Copenhagen-based cycling apparel brand founded in 2014 by Karl-Oskar Olsen, Peter Madsen, Tommy Pedersen, and Brian Nygaard. "Pas normal" means "not normal" in French — which is exactly what the brand set out to be.# === CHAPTERS ===================================0:00:00 — Matt Kieser: The Man Behind OSCS0:01:37 — David's First Ride With Matt: Cape Town Cycle Tour Eve0:04:00 — The Pas Normal Studios Perception Problem0:07:00 — What Really Happens When You Show Up to a Thursday Ride0:13:00 — How Matt Got Into Cycling (And Down the Rabbit Hole He Can't Escape)0:23:00 — The Hong Kong Jersey That Started Everything0:25:00 — How OSCS Became a Pas Normal Studios Stockist0:31:00 — What Happens at the Annual Pas Normal Brand Summit0:36:00 — Is Premium Cycling Kit Worth the Price? An Honest Conversation0:51:00 — The Fashion World Meets Cycling: Kim Jones, Orphan Street, and Virgil Abloh0:53:00 — Building a Community Space, Not Just a Shop1:05:00 — The Coffee Problem (and How Ali Solved It)1:05:51 — Moving to Sea Point: What Changed1:13:00 — Strava Rivals Who've Never Met — Until Now1:28:20 — Closing: What Comes Next for OSCS# === LISTEN ON THE GO ===========================Spotify: https://open.spotify.com/show/5GselFmeym7YgYXtcyPUXUApple Podcasts: https://podcasts.apple.com/us/podcast/active-hobo/id1846864699# === FOLLOW ACTIVE HOBO =========================Subscribe: https://youtube.com/@activehobo?sub_confirmation=1Website: https://activehobo.com/Instagram: @theactivehoboStrava: https://strava.app.link/ciVbx92FJ2b# === THE CREW ===================================Dave @davlewjenkins# === MORE FROM ACTIVE HOBO ======================Latest episode: https://youtu.be/VRIeP2JYf5UFull podcast playlist: https://www.youtube.com/playlist?list=PLc2XIoaiAXafwoZykJM-jg6HnrLkWlJXHRelated episode: https://youtu.be/lGfvanjllXY# === WORK WITH US ===============================Sponsorships & collabs: david@activehobo.comSend a question for the show: noah@activehobo.com#ActiveHobo #CyclingPodcast #SouthAfricanCycling
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Episode Details
- Author
- David Jenkins
- Show Type
- full
- Audio Format
- audio/mpeg