

Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
Get Out the Vote: How behavioral science can boost voter turnout
Oct 24, 2024
26:54
S1 · E45
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About this episode
In this special episode, we discuss how behavioral science can be used to encourage voter registration and turnaround. We cover well known ideas like social proof including some of the most relevant nuances and how it’s often misused by campaigns for good. We also turn to lesser known research by Bryan on how we label behavior can have a significant effect on whether it occurs.
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Episode Details
- Author
- Consumer Behavior Lab
- Show Type
- full
- Audio Format
- audio/mpeg