Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
How UberEats makes picking simpler to scale up sales
Sep 28, 2023
25:25
S1 · E24
-(0)
About this episode
In this episode, we discuss the power of menu design in influencing consumer choices, highlighting the importance of avoiding choice paralysis, using tactics like emphasizing popularity, and leveraging price relativity to boost sales.
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Episode Details
- Author
- Consumer Behavior Lab
- Show Type
- full
- Audio Format
- audio/mpeg