Apple Unveils iPhone 15, With Heftier Price

Bloomberg News Chief Technology Correspondent Mark Gurman and Bloomberg Technology Co-Host Ed Ludlow break down Apple introducing its latest iPhones at an event Tuesday, banking on new materials, camera upgrades and improved performance to coax back consumers in a sluggish smartphone market. Marc Rosen, CEO of JCPenney, discusses the retailer’s multi-year, self-funded $1 billion reinvestment plan. Bloomberg Businessweek Editor Joel Weber and Businessweek Senior Global Business Writer Devin Leonard provide the details of Devin's Businessweek Magazine story Dolan’s $2.3 Billion Sphere Looks Like Weirdest Draw in Vegas. And we Drive to the Close with Katherine Krantz, CEO of the Center for the Macro Specialist Designation. Hosts: Tim Stenovec and Jess Menton. Producer: Paul Brennan. See omnystudio.com/listener for privacy information.