Live from Bloomberg Screentime in Los Angeles

Jennifer Prince, Chief Commercial Officer for the LA Rams, talks about perfecting your partnership strategy in the world of sports. Drew Afualo, Content Creator & Host of The Comment Section, discusses how to navigate the world of social media. Electronic Arts President of Entertainment & Technology Laura Miele shares her thoughts on the current state of gaming. Sundance CEO Joana Vicente provides her insight on the production of independent films in the US. Bloomberg Businessweek Editor Joel Weber and Businessweek Senior Editor Bret Begun have the details of the Screentime issue of Businessweek Magazine. And we Drive to the Close with Ross Gerber, CEO at Geber Kawasaki Wealth Management. Hosts: Carol Massar and Tim Stenovec. Producer: Paul Brennan. See omnystudio.com/listener for privacy information.