The Cola Contest With 600,000 Winners
Bloomberg Businessweek

The Cola Contest With 600,000 Winners

Aug 7, 2020
27:54
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About this episode

Decades ago, a marketing stunt promised Philippine soda drinkers a chance at a million pesos. But an error at a bottling plant led to 600,000 winners—and to lawsuits, rioting, and even deaths. Hosts: Carol Massar and Jason Kelly. Producer: Doni Holloway. See omnystudio.com/listener for privacy information.

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Episode Details

Author
Bloomberg
Show Type
full
Audio Format
audio/mpeg

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