How To Write Effective Emails That Drive Sales: 5 Best Practices

10 - The average open rate for emails in eCommerce is 13.9%. That means you only have a 13.9% chance to turn your prospects into buyers through email. If those who open your email don’t find the message relevant or convincing, everything else won’t make much difference. That’s why strong copy is a crucial part of an effective email. And luckily, there are proven formulas you can use to write emails that sell. In this episode of Email Einstein, our hosts Alissa and Vira share...