Why Are Discovery and Checkout Moving Inside AI Search?

Send us Fan Mail 📬 Love the podcast? You’ll love the newsletter. Get the weekly 3-2-1 on AI search + marketing: Subscribe Are AI assistants starting to replace websites for discovery and shopping? In many cases, yes. And the shift is already underway. In this episode of Found in AI, Cassie breaks down two platform moves that reveal where AI-powered search is headed: Apple’s integration of Gemini-powered capabilities into Siri and Apple Intelligence, and Google’s rollout of checkout dire...