Writing for Humans vs. LLMs: What Actually Needs to Change?

Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe In this episode of Found in AI, Cassie Clark talks with content marketer Ben Hale about what actually changes when you start creating content for AI search — and what doesn't. Cassie and Ben talk about how audience behavior should determine which AI engines you prioritize, why distribution is becoming an increasingly important part of content strategy, and how content needs t...