Vacasa's $4.5B Dream Is Over. What Comes Next for STR.

On Monday's Good Morning Hospitality, A Skift Podcast, Brandreth Canaley and Michael Goldin get into three stories making headlines across the STR industry. The conversation opens with Casago having sold nearly all of Vacasa's 32,000 units in just over a year, what the franchise model means for STR at scale, whether the Vacasa brand can become a real consumer platform, and how many units it actually takes to build a recognizable national STR brand. They also react to Airbnb paying $81.5 million for its first ever building in New York City, in the city where it is mostly banned, and close with Barcelona's pledge of not one tourist more and what the 2028 vacation rental ban means for operators watching overtourism regulation spread. This episode is presented by ⁠⁠⁠⁠⁠⁠⁠⁠⁠StayFi⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠⁠⁠Bilt⁠⁠⁠⁠⁠⁠⁠⁠⁠. If you're leaving direct bookings on the table, StayFi turns your wifi into a guest relationship engine. Visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://stayfi.com/goodmorninghospitality/⁠⁠⁠⁠⁠ ⁠⁠⁠⁠to learn more about their special offer of 50% off for GMH listeners! And for hotels with restaurants and restaurant owners, Bilt Hospitality is finally here. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠joinbilt.com/gmh⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn more.