Why We Need To Talk About Failure

The language industry has spent years talking about AI and transformation, but are we actually having the right conversations? In this episode, GALA's Executive Director Allison Ferch and Content Strategist Isabella Massardo introduce World Ready Lisbon 2027 and its bold new theme: Real, honest talks for an industry in transition. They discuss why the industry desperately needs to move past sanitized success stories and thinly veiled sales pitches to embrace the messy reality of failed experiments. Learn exactly what the GALA program committee is looking for in their latest Call for Proposal and how the conversation is shifting from translation to enterprise risk management.