#38:Reverse Engineering a $5 Castillo in Colombia w/ Lucas, Felipe & Jose

Today's episode features Lucas, a Patron and exporter with Unblended who sold a Kombucha coffee. I invited him and the producers he works with, Felipe and Jose to talk about their experience reverse engineering a $5 castillo. They started with the end goal in mind, the picked the price, the flavor profile they wanted and then created a process to hit their target. In this episode you'll hear from 3 passionate coffee professionals about: What a successful relationship looks like between produ...