About this episode
Sponsored Search and Keyword Advertising with Jim Jansen, Penn State professor and Senior Fellow at Pew Research Center. Jim and Brad walk through some of the research, examine each hypothesis, and give some practical tips for how you can not just take advantage of the best practice people or the testers – but also get information directly from the actual researchers.
Comments
Rate this episode
Episode Details
- Author
- WMR.FM
- Show Type
- full
- Audio Format
- audio/mpeg