Are Subscription Models The Best Pricing Strategy For DTC Brands?
MarTech Podcast ™ // Marketing + Technology = Business Growth

Are Subscription Models The Best Pricing Strategy For DTC Brands?

Jan 23, 2025
6:36
E2201
-(0)

About this episode

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the world of subscription models as the optimal pricing strategy for DTC brands. Exploring the significance of uncomplicated skincare systems for men, Tiege Hanley equips individuals with the necessary tools to tackle their daily routines effectively. Kelley Thornton's insights shed light on the strategic approach to pricing and the value it brings to direct-to-consumer brands like Tiege Hanley. Show Notes Connect With: Kelley Thornton: Website // LinkedIn The MarTech Podcast : Email // Newsletter // Twitter Benjamin Shapiro : Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

Comments

Rate this episode

Episode Details

Show Type
full
Audio Format
audio/mpeg

We use analytics

We use Umami, a privacy-friendly analytics tool, to understand how visitors use this site. No personal data is collected and no data leaves our EU servers. You can accept or decline below. Privacy Policy