How to Properly Leverage Loyalty Programs to Boost Customer Loyalty // Derrick Fung -- Drop

Today we're going to discuss building consumer loyalty and engagement. Joining us is Derrick Fung, the Co-Founder and CEO of Drop, which is a personalized commerce platform that intelligently surfaces the right brands at the right time to make their consumers' lives better than they were the day before. In part 2 of our conversation, we're going to talk a little bit about how to properly leverage reward programs to boost customer engagement. Show Notes Connect With: Derrick Fung: Website // LinkedIn The MarTech Podcast : Email // LinkedIn // Twitter Benjamin Shapiro : Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .