Bourbon South - The Kentucky Bourbon Trail with Katie Peninger

Katie Peninger, VP of Account Service at the Ad Agency Lewis, one of the team members behind the rebrand and reimagining of the Kentucky Bourbon Trail, sits down with Chase Parham to discus the Bourbon Trail and what to know about it in 2024. They talk about how Katie got involved with the project, tips for visiting the Trail and how the stories and people define the area. They also touch on the World Bourbon Toast, an interactive celebration for the 25th anniversary of the Kentucky Bourbon Trail. Featured Pours: Russell's Reserve 13 Russell's Reserve Private Barrel Selections https://kybourbontrail.com/ Learn more about your ad choices. Visit podcastchoices.com/adchoices