Amazon FBA Marketing Funnel: ICAP

Send us Fan Mail Search Query Performance Report https://sellercentral.amazon.com/brand-analytics/dashboard/query-performance ICAP MARKETING FUNNEL BY STEVEN POPE ICAP stands for #impressions #clicks #addtocarts #purchases 00:00 Amazon FBA Marketing Funnel: ICAP 00:13 The Impression 00:58 The Click 01:34 Add to Cart 01:38 The Purchase 02:32 Deeper conversion rate into the funnel, more spend on ads going up 03:39 You can identify the KW that's important to your brand 04:06 Lower Impres...