Social Media for Actors: Build Your Brand, Get Seen & Book More Work (Ep. 6)

How should actors use social media today? In this episode of Studio84 , Michael Scott Brennan and Vince Lazzo are joined by Lawrence Bassil , marketing and social media strategist, for a conversation about digital presence, branding, and why social media has become such an important tool for actors, models, and talent managers. They discuss how actors should approach public vs personal content, what kind of posts actually help build credibility, why consistency matters, and how agents, managers, and casting professionals use social media to evaluate talent. Topics in this episode include: • Why social media matters for actors • Building a digital presence that supports your career • What actors should and should not post • Why consistency and messaging matter • How talent managers can use social media strategically • Why followers matter less than clarity and positioning • How Texas talent can prepare for a growing market This episode is essential for actors, creatives, and anyone building a career in today’s digital entertainment landscape.