The BEST Way to Optimize Campaign Placements for Sponsored Products & Sponsored Brands in Amazon PPC

Get our FREE Amazon PPC bid optimizer ! Join our FREE Discord community of Amazon PPC managers. Sign up for That Amazon Ads Masterclass ! ---- We’ve covered this topic before… and we’re doing it again. And we're doing it BETTER. We’ve refined our formulas (formulae?) and built out the strategy for Sponsored Brand placements so that YOU can take your ads to the next level. Get the Campaign Placement Calculator here! CHAPTERS: 00:00 - Introduction 03:01 - Sponsored Products Campaign Placement Calculator 05:58 - Grouping Campaigns Together for Better Data 07:20 - Always Have One Sponsored Products Placement at 0% 10:39 - Difference and Caveats for Sponsored Brands Placements 16:58 - How to Calculate Campaign Placement Adjustments for Sponsored Brands 29:10 - The BIG Mistake Others Make with Campaign Placements and Bids 33:20 - Final Thoughts 🔗Connect with Stephen & Andrew on LinkedIn: Stephen: https://www.linkedin.com/in/stephen-noch/ Andrew: https://www.linkedin.com/in/andrewbailiff/ 🎙️Follow That Amazon Ads Podcast: LinkedIn: https://www.linkedin.com/company/that-amazon-ads-podcast/ YouTube: https://www.youtube.com/@ThatAmazonAdsPodcast 👋Closing Remarks: If you found this episode valuable and insightful, you can support us by liking, subscribing, and leaving us a review on your podcast platform of choice. Your feedback means the world to us and helps us improve the show. If you have any questions or thoughts to share, don't hesitate to reach out to us on LinkedIn. Stay tuned for the next episode, next week, same place! #amazonppc #amazonads #amazonadvertising #AMS #FBA #amazonfba #amazonseller #amazonvendor #amazonbusiness