70: My Summer Bare Minimum Content Plan (& Why Maintenance Mode IS a Strategy)

If you've been staring down July thinking you have two choices: keep the exact same pace you've been keeping all year, or go completely dark and hope your audience forgives you in September, this episode is for you. You don't have to choose between burning out and disappearing. There's a middle ground, and I call it maintenance mode. It's where you stay visible, keep nurturing your people, and maintain some momentum without pretending you have the same capacity in July as in October. Because ...