The Man Who Makes Brands Famous on ChatGPT, Gemini & Perplexity

What happens to your brand when people stop Googling and start asking AI? In this episode, George Vlasyev sits down with Mostafa ElBermawy CEO & Founder of Goodie AI and one of the earliest practitioners of Generative Engine Optimization (GEO). ✅ Win AI visibility — try Semrush free for 14 days: https://semrush.sjv.io/MK2yEo Mostafa has been working in AI search visibility for over two years, helping major brands get cited by ChatGPT, Gemini, and Perplexity — before most marketers even knew that was a thing. This conversation will change how you think about digital marketing. In this episode: Why traditional SEO is no longer enough — and what GEO actually means for your brand How AI models decide which brands to recommend (and how to become one of them) Why leads from ChatGPT and AI search convert 4–8x better than standard search traffic The new rule of online reputation: "You're no longer who you think you are. You are what the internet says about you." Why YouTube is the #1 most cited domain by AI models — and how to use that to your advantage How to optimize for retrievals and citations instead of clicks Whether you're a founder, CMO, or content marketer, this episode is essential listening for anyone who wants their brand to survive — and win — in the age of AI search. Connect with Mostafa: higoodie.com (http://higoodie.com/) Download The GEO Blueprint Guide: https://thegeoblueprint.com/ The GEO Blueprint Podcast is hosted by George Vlasyev — exploring how brands can win visibility in the age of generative AI and LLM-powered search.