Free Media Efficiency Ratio (MER) Tracker Sheet
The Google Ads Podcast

Free Media Efficiency Ratio (MER) Tracker Sheet

Oct 29, 2024
27:07
-(0)

About this episode

Improve your marketing efforts with this detailed Media Efficiency Ratio (MER) Tracker Sheet. Learn to analyze profitability metrics and track customer behavior across all your digital marketing platforms (Google Ads, Meta Ads, Shopify, etc.) so you can make data-driven decisions without relying on third-party attribution platforms. Nick also shares a cheap but detailed tool you can use to extract key metrics for better data analyzation. Watch this video now. Download the detailed MER tracker sheet for FREE: https://docs.google.com/spreadsheets/... 0:00 Intro 0:16 Free Media Efficiency Ratio (MER) Tracker Sheet 6:10 Calculating profitability using COGS 13:38 Using Datadrew 17:51 RFM segments on Datadrew 22:00 Using the MER tracker for client presentations 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 👉 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 👉 Join our You vs. Google Mastermind to get exclusive access to weekly calls and Q&A sessions, insider resources and training, and a private Slack group: https://youvsgoogle.com/ 🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads on Amazon here: <a...

Comments

Rate this episode

Episode Details

Show Type
full
Audio Format
audio/mpeg

We use analytics

We use Umami, a privacy-friendly analytics tool, to understand how visitors use this site. No personal data is collected and no data leaves our EU servers. You can accept or decline below. Privacy Policy