The Basics of Competitive Analysis
The Google Ads Podcast

The Basics of Competitive Analysis

Apr 18, 2024
14:36
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About this episode

Explore the basics of competitive analysis in this easy guide. Learn from Regina Bellows, Executive Director of StarterPPC, on how to understand and succeed in a competitive environment. Watch this video now. Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost! Visit www.starterppc.com for more information. This video is from StarterPPC’s YouTube channel, check it out if you want to maximize ad spend & achieve better results with a smaller budget: / @starterppc Related videos on the StarterPPC YouTube channel: The ROAS Shrink Is REAL: • The ROAS Shrink Is REAL 13% Profit Increase In The Off-Season! How We Achieved This With Google Ads For Small Businesses: • 13% Profit Increase In The Off-Season... Effective Conversion Goal Settings: Make The Algorithm Work For You: • Effective Conversion Goal Settings: M... 0:00 The Basics of Competitive Analysis 4:20 Analyzing your competitor’s product images 6:45 Exploring the Google Ads Transparency Center for competitive analysis 8:05 Need help scaling Google Ads with a limited budget? Let StarterPPC help you! 11:53 Importance of assessing and adjusting headlines in ads 16:59 Keyword research Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/ 💣 The Ultimate Guide to Google Ads for 2023: <a href="https://www.youtube.com/playlist?list=PLpSgV5gCkUvh-nIFZ_pmjofS0jjNNQhhX" rel="noopener noreferrer"...

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full
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