Why You’re Not Closing Deals (And How to Fix It in 2026)

Struggling to win bids, getting undercut, or hearing “we’re going with someone cheaper”? This episode breaks down the real reason you’re not closing deals—and it’s not your price. Luke sits down with former landscape contractor turned performance and sales coach Andrew Litsky to unpack: Why emailing estimates kills your close rate How to talk price and budget without scaring prospects off The simple shifts that separate premium contractors from “the cheap guy.” How confidence and self-trust directly impact your sales results What to say when a customer says, “We’re getting other quotes.” A proven process that closes jobs at premium pricing This episode is perfect for lawn, landscape, and home-service contractors who want to close more jobs without discounting. You’ll walk away with practical scripts, mindset shifts, and a sales process you can use on your very next appointment. Stick around to the end, and Andrew shares the one question that instantly exposes bad prospects and saves you hours of wasted time.