How a Solo Dev Hit 10K MRR Selling Only via SMS
The Indie Hacker Podcast with Fexingo: Solo Developers, SaaS Side Projects, and Independent Tech

How a Solo Dev Hit 10K MRR Selling Only via SMS

Jul 23, 2026
11:22
S3 · E128
-(0)

About this episode

In this episode of The Indie Hacker Podcast, Lucas and Luna unpack the story of a solo developer who built a $10K MRR SaaS product with zero web presence—selling entirely through SMS. They break down the unconventional sales funnel: how he collected phone numbers from niche communities, sent personalized voice-note demos, handled billing via Stripe invoices, and managed support over text without a ticket system. The hosts discuss why this channel works for high-trust B2B tools, the surprising retention numbers from text-only onboarding, and the risks of being a single channel from a single phone number. If you're tired of building landing pages no one visits, this episode might change how you think about distribution. #SoloDeveloper #SaaS #IndieHacker #SMSMarketing #Bootstrapping #10KMRR #NoLandingPage #TextMessageSales #ProductDistribution #B2BSaaS #NicheMarketing #Stripe #StripeInvoicing #VoiceNotes #CustomerSupport #Technology #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo

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Episode Details

Author
Fexingo
Show Type
full
Audio Format
audio/mpeg

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