The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
PPC Basics - Simple Ad Strategy That Works (Episode 494)
Jan 5, 2026
29:43
E494
-(0)
About this episode
This week Chris Schaeffer and Joey Bidner discuss ad copy strategy in Google Ads. These methods are new because we have new data points in Google Ads for headline CTR and we can use this data to make critical decisions about the best headlines to use in campaigns. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - http://www.chrisschaeffer.com Submit a Question - https://www.paidsearchpodcast.com
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Episode Details
- Author
- Chris Schaeffer, Certified Google Ads Specialist
- Show Type
- full
- Audio Format
- audio/mpeg