About this episode
For this episode, we invited Marilien Maebe, Team Coach - Market & Customer Analysis at BNP Paribas Fortis. She brings an interesting case about how banks acquire new clients. For banks, 18 year olds are an important sub-category on which they put extra focus. Listen to how Marilien and her team tackled this challenge with a tight deadline!
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Episode Details
- Author
- Leuven Case Competition
- Show Type
- full
- Audio Format
- audio/mpeg