AMZPPC #103: Amazon’s New Sponsored Brands Reports | Featuring Brent Zahradnik from AMZ Pathfinder

Amazon unleashed two new Sponsored Brands reports not too long ago, and being the data junkies we are, we couldn’t be happier. After poking around them for a while, we’ve emerged with insight on what these new reports have to offer and how you can use them to analyze your Amazon PPC performance and make key optimization decisions. This is the first episode of a miniseries featuring the incomparable Brent Zahradnik, Amazon PPC extraordinaire and founder of AMZ Pathfinder. We’ll see you in The Badger Den! Highlights 1:05 Intro 7:37 Search Term Impression Share report 26:21 Search Term Impression Rank 32:38 Brand Category Benchmark report 47:45 Concluding Thoughts Links & Resources All our episodes and show notes are available at https://www.adbadger.com/podcast Ad Badger Version 2: https://www.adbadger.com/pricing/ AMZ Pathfinder: https://www.amzpathfinder.com/ Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ Host and Executive Producer: Michael Erickson Facchin Senior Producer: Nancy Lili Gonzalez Video and Audio editor: Pedro Moreno Graphic Designer: Emma Walker Content Writer: Vincent Gulliver