A Head-Strong Rebrand: Honoring the Past, Embracing the Future

Siblings Khadija J. Head and Odari Head , Co-Owners of Head’s Plumbing Sales and Service , are proud to succeed their parents in running the oldest black-owned plumbing company in Atlanta, Georgia. So when the time came to kick off a rebrand for the third-generation business, they wanted to honor their family’s legacy while keeping an open mind. Khadija and Odari share their family’s story of resilience and talk about the lack of minority representation in an industry that is starving for talent. Join us as we discuss: - (8:51) The burden of entrepreneurship and their company’s origin story - (17:40) Why they pride themselves as “the plumber’s plumbers” - (25:19) Making the bold decision to rebrand the family business logo - (33:08) How owners can attract more young people to the trades You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts , on Spotify , or here . Know a business that could use a bit of muscle from ServiceTitan? Refer them here! Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player. Hosted on Ausha. See ausha.co/privacy-policy for more information.