How Companies in the Trades Can Evolve Digitally to be More Competitive

Jamie Adams is on a mission to take the guesswork out of digital marketing for businesses in the trades. He encourages customers to move away from outdated advertising methods to online channels and helps them maximize their marketing dollars with technology. As the Chief Revenue Officer at Scorpion , Jamie and his team endeavor to help local service businesses drive more clients, revenue, and profit. He stops by to talk to us about how he got into marketing for the trades, explains how to maximize your marketing ROI, and elaborates on what makes a good marketing plan. Join us as we discuss: [06:33] Tips to ensure that you’re getting the most out of your marketing budget [18:58] What makes a good marketing plan [26:03] How to make incremental changes to your marketing funnel Check out these resources we mentioned during the podcast: Scorpion ServiceTitan Marketing Pro Tool The Franchise Edge Podcast ServiceTitan You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts , on Spotify , or here . Know a business that could use a bit of muscle from ServiceTitan? Refer them here! Register for Pantheon 2025 - see you in Anaheim! Prometheus Award Nominations Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player. Hosted on Ausha. See ausha.co/privacy-policy for more information.