Bally's Intralot & Evoke Merger: A New Era in Gambling | Ep. 789

This episode explores the recent merger between Bally's Intralot and Evoke, analysing the strategic, financial, and regulatory implications for the gambling industry. Join us as we dissect the deal's impact on UK and global markets, debt management, and future growth prospects. Key Topics Merger strategy between Bally's Intralot and Evoke Debt restructuring and financial strategy Market positioning and future growth in UK and Europe Host: Charlie Horner Guest: Ted Menmuir Producer: Anaya McDonald Editor: Anaya McDonald Learn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com. Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.