Ep 425: Sweepstakes, challenger brands and European operators US exodus

It may be the new year but Jessica Welman, Editor of SBC Americas, and Charlie Horner, SBC’s Media Manager, are still dwelling on an action-packed year for sports betting and online gaming in North America. Reflecting on the most significant events of 2024, the duo discuss the emergence of ‘challenger brands’ such as Fanatics and ESPN Bet, the evolving regulatory landscape and the crackdown on offshore operators and sweepstakes. The conversation also touches on the challenges faced by smaller operators in the US, the ongoing debate surrounding limiting winning players and also looks ahead to what to expect from the market in 2025. Host: Jessica Welman Guests: Charlie Horner Producer: Anaya McDonald Editor: James Ross Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.